Rotary and CSR

Corporate Social Responsibility (CSR) is a concept that suggests that it is the responsibility of the corporations operating within society to contribute towards economic, social and environmental development that creates positive impact on society at large. Although there is no fixed definition, however the concept revolves around that fact the corporations need to focus beyond earning just profits.

“Sustainability, social equality and the environment are now business problems. And corporate leaders can’t depend on governments to solve them…” – Peter Senge, Founder, Society for Organizational Learning.

Rotary and Corporate Social Responsibility (CSR) Initiative

Given Rotary’s profile and humanitarian efforts throughout India, there are significant opportunities to expand Rotary’s donor base and program support through CSR funds. Trustees agreed to accept CSR funds in India since October 2016. Rotary clubs and districts are exploring this avenue to cultivate partnership with corporates and implement sustainable and impactful humanitarian projects through Rotary clubs and districts. The Rotary Foundation and Rotary Foundation (India) have created the processes and procedures necessary to receive CSR funds through RF(I). Currently RF(I) has partnered with 28 big corporates for CSR funded global grants and received USD 1.8 million CSR funds.

Why Partner with Rotary Foundation India:
• International Organization – 220 countries & Geographical areas;
• Strong financial background – 3 year spend approx. INR 850 million;
• Pan-India ‘footprints’ with widespread reach – 3700+ clubs in India;
• Dedicated & engaged Rotarians – 140,000+ members in India;
• Enjoys positive public image – Polio Eradication;
• Structured Global grant implementation process;
• Strong internal processes, reporting pattern and robust stewardship;
• More than 95% of funding Low overhead cost (5% of project cost);
• Charity Navigator– 4 star rating for 11th consecutive year.

How are CSR contributions used to fund global grants?

• RF(I) will accept CSR funds for use in global grants under any Rotary’s areas of focus.
• A Memorandum of Understanding (MOU) is signed between the Corporate and Rotary Foundation (India)
• Applications for CSR-funded global grants will be considered using current global grant eligibility guidelines that include –
– Fits within one of the areas of focus
– Host and international partner requirements
– Community Assessment
– Sustainability
• Minimum CSR contribution is $32,000 (INR equivalent)
• 5% of CSR contributions will be used for RF (I) overhead costs
• Recognition (Certificate of Appreciation and Thank You Letter) to Corporate
• RF(I) will complete documentation and report to the Corporate

Causes you can support:
rotary-csr-image

For more information on how corporates, Rotary clubs and districts can connect for CSR opportunities, contact rfiinfo@rotary.org.